
Client:Simon & Schuster
Category:Home Builder
Outcome
209% CTR INCrease
Through a careful and strategic approach, Simon and Schuster has been able to make their mark in the digital space, driving strong results for various brands across multiple target audiences. inc Digital Media worked along Simon and Schuster to reach new relevant audiences to increase EDM sign-ups, but also maintain a 40% open-rate, preserving engagement with their online community.